“50 YEARS IN THE MAKING”

2020 Ford x Portland trailblazers

 

The Trail Blazers embody a legacy forged through championships and unwavering grit. To celebrate 50 years of this legacy, we crafted a campaign that honors both Ford and the Trail Blazers’ shared history. The concept weaves the passage of time, with nostalgia as its core, using glitch effects to blend vintage and modern footage, seamlessly bridging the past and present.

 
 

Broadcast

 

Jumbotron Teaser

 

Broadcast promo

 

Stadium Banners

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