“Perfect Day”

2024 Red Bull

 
 

Tiktok branded effect

This interactive game transforms everyday moments into your Perfect Day.

Browse and select your favorite moments. Once you’ve finished curating your Perfect Day, say cheese! We’ll snap a pic and present you with shareable results showcasing your results.

 

Even Ryan Sheckler got in on the fun, trying out the TikTok lens and showing off his Perfect Day.

 
 

Each icon represents one of three profiles used for generating your custom Perfect Day results.

 

The three Perfect Day profiles:

 
 

Over 85M impressions + 3,800 videos created JUST one Week after launch.

 

Key Visual

 
 
 

Sampling Card

 
 

Sampling 4 Can box

 

packaging, in-store

 

Window Wrap

 

Digital Banners